Why NVIDIA’s Project SHIELD struck toughest at CES 2013

This previous week at CES 2013, the SlashGear team was privy to a few of great or otherwise mostly interesting next-generation technologies, however for yours really, there was clearly nothing because extensive for the designer because NVIDIA’s Project SHIELD. I wish To be well-defined inside suggesting which there can have been more market-ready, real-world equipment plus services presented to you which have difficult launch dates and/or real track records for achievement inside earlier models, however, whenever we take Project SHIELD plus talk regarding how significant even merely the idea is for the NVIDIA brand plus ecosystem, nothing else had because significant a set of implications.


When you were introduced to Project SHIELD at NVIDIA’s hit meeting throughout CES, the company’s CEO Jen-Hsun Huang prefaced the condition with assurances found on the future: “Next-generation players play virtually about any they will, when they could. Simply like you enjoy films about several screens, merely like you hear to music about several equipment.” Though the delivery couldn’t have been because effective because the initial show of the iPod, a revolutionary device for the music industry (referenced inside the meeting earlier because such), NVIDIA intended plus intends to drive Project SHIELD because a revolutionary device for the gaming industry.

We had a talk with Nick Stam, Technical Marketing Director for NVIDIA (because you’ll see above), inside that you were told which not merely is Project SHIELD a real project, nevertheless it’ll be coming to the marketplace inside the 2nd quarter of 2013 because an NVIDIA-branded device. Though the idea of creating a bridge between big hardware (PC plus console) plus little hardware (mobile) gaming can be more immense than the actual SHIELD device, the device has been prepared for a real launch.

“What you’re seeing here is a Beta adaptation which we’re showing at CES – plus there can be several modifications to the bodily shape ingredients, a few of the software ingredients, nevertheless the program is to ship this Project SHIELD beneath an official advertising name inside Q2. That’s the plan: inside Q2 2013 inside retail. So inside retail plus e-tail, with an NVIDIA name.” – Stam

NVIDIA has appeared inside the information really the same amount of occasions for the mobile processor company because it has for the high-powered processing components over the previous year. As we see them tie the 2 together with SHIELD and also NVIDIA GRID for cloud-based gaming firms plus NVIDIA GeForce Experience for high-powered gaming promoting, the round is prepared complete. With the continuation of NVIDIA’s quite effective GeForce GPU lineup as well as the brand-new Tegra 4 mobile processor (moreover simply revealed this previous week) also, NVIDIA has built a new ecosystem for themselves.


You’ll want GeForce GPU force to stream games from a PC to a Project SHIELD device, plus though any amount of games might function found on the device within the Google Play marketplace for Android, NVIDIA’s Tegra Zone may definitely become the area where you’ll find the number one of the greatest, optimized for the Tegra 4 processor you’ve got beneath the bonnet, produced ideal for the bodily controls you’ve got inside front of we.

It’s difficult to state how much of a impact this device can have inside plus of itself because far because sales go – not till you see the cost, at minimum. The self-confidence with that NVIDIA presents this device because a knot which ties together its 2 main product lines – PC plus mobile – that’s what might have the largest impact on their future. No alternative business created these a special product ecosystem presentation at CES 2013.

Author Bio

Chris Burns is currently head editor for SlashGear plus executive editor for Android Community. Based inside Minneapolis, Minnesota, he’s responsible for editorial decisions created for the USA-based day-team of SG plus AC plus he utilizes an iPad 3 because a VCR. Follow him @ t_chrisburns plus inside Google+ at http://chrisburns.co/+ for tech, device, plus shape information galore.

The opinions indicated are those of the writer plus never really represent those of SlashGear


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